Archive | June, 2010

Get A Life

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According to a survey by the Families and Works Institute the average American spends more time a year in the bathroom than on vacation!

 Research by Loyola University reveals that American managers are working an extra MONTH per year longer than in 1970. Americans work 137 hours per year longer than their Japanese counterparts yet Japan documents 10,000 cases per year of death by over-work or “Karoosh.” Considering Americans are outworking Japanese employees what do you suppose the “Karoosh” totals would be if the United States tracked such things? Is it any wonder we don’t?

Below are the statistics for how much time American workers spend on vacation versus their International counterparts:

Average Annual Vacation Days

  • Italy 42
  • France 37
  • Germany 35
  • Brazil 34
  • Britain 28
  • Canada 26
  • Japan 25
  • USA 13

In my blog “Back to Basics” I described my own epiphany about experiencing the need to get away from the blinding pace of business and relax. Is it surprising given the statistics cited above? According to a USA Today article 40% of American workers describe their work place as “most like a real life Survivor program.” All the signs are pointing in one direction; the entire corporate right-sizing, down-sizing, etc. that has occurred over the last 30 years has pushed us to the breaking point. The American worker is rapidly approaching the edge and, just like the proverbial frog in hot water, the heat was turned up so slowly we didn’t even notice we were boiling!

The same survey by the Families and Work Institute cited in the first paragraph indicates that 63% of all American employees want to work less, up from 46% in 1992. I say the time for the New American Vacation Revolution is now! We need to rebalance our personal lives with the work place and spend more time with our families recreating together. Author Stephen Covey popularized the story of “Sharpening the Saw” as one of his Seven Habits of Highly Effective People. The basic concept is, if you stop working so hard with a dull saw long enough to sharpen it; you will be more effective in less time. I agree that the same dynamic is true for our ability to succeed in our jobs.

Over the coming months I will continue to seek out ways to fuel the “Revolution” and report my findings in this blog. It is time to work less, play more, and be more successful as a result!

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Chuck Terry is the Executive Vice President and CSO of Carew International and is regular contributor to Carew’s blog – Executive Insights

Carew International is a leader in sales training and leadership development; specializing in comprehensive, proven training programs for sales, sales management and customer service excellence. For over 30 years, Carew has earned its reputation of delivering increased productivity and profitability to our valued clients world wide.

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Regurgitated Selling

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I really hate canned sales pitches. I have been the target of several sales presentations where I was sure the seller had learned some mystic method of talking for prolonged stretches without the need for air. The basic premise was, if there was even a split second of dead air I might say something that would derail the presentation. This rapid fire sales tactic relies on the principle of throwing so much at the buyer that by process of elimination you might hit on what is important to them. Not only is that approach very ineffective, it is also highly annoying.

At my company, Carew International, we train thousands of sales people a year on a balanced sales process that allows for the sales presentation to be both conversational and aligned to the customer’s desired outcomes. In the blog “What’s In It For Me?” I wrote about the acronym WIIFM and the importance of aligning the sales presentation with the desired outcomes of the buyer. I am always surprised at how many sales professionals still rely upon some variation of the shotgun approach I described above, where product knowledge is relied upon to outperform good selling skills. Many companies invest thousands of dollars and weeks of training on product knowledge without investing in sales skill development. When a company invests four weeks of training on product knowledge and four hours on sales skill development, it is no wonder so many sales people feel the need to carpet bomb prospects with technical data!

I am not intending to say that product knowledge is unimportant. The fact is a mastery of the products and services offered by one’s company is an integral component of sales success. It just shouldn’t be the centerpiece of the selling process. We have some pretty colorful terms for sales people who just blast away with product data hoping to hit the right chord with the customer. Show up and throw up, spray and pray, and heave and leave are just a few of those terms designed to colorfully describe product overkill presentations. What I am advocating is only presenting the products, services, features, and advantages that are important to each individual customer.

How do we know which products, services, features, and advantages are important to the customer? We ask them! If we have a deeper understanding of the unique WIIFM (what’s in it for me) of an individual customer then we can eliminate all the excess information that is of little interest to the buyer. This allows us to tailor our presentation to focus upon ONLY what is uniquely important to THEM.

In medicine it is commonly understood that prescription before thorough diagnosis is malpractice. I would contend that the same is true in sales. Kill the regurgitated, one size fits all, sales pitch that relies on product information bombardment and spend more time exploring your customer’s needs. A deeper understanding of your buyer’s desired outcomes will lead to a more focused presentation and, ultimately, better outcomes.

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Chuck Terry is the Executive Vice President and CSO of Carew International and is regular contributor to Carew’s blog – Executive Insights

Carew International is a leader in sales training and leadership development; specializing in comprehensive, proven training programs for sales, sales management and customer service excellence. For over 30 years, Carew has earned its reputation of delivering increased productivity and profitability to our valued clients world wide.

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Preventing Lower Morale Through Higher Leadership

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In the blog titled “Low Morale in the Workplace- Cause and Cures” I referenced the Challenger, Gray, and Christmas survey in which leadership was listed as the most common cause for low morale on the job by a wide margin. That blog has proven to be one of the most popular that I have written so I decided to expand upon the subject of leveraging better leadership as a primary driver of better morale.

I will cover what I consider to be the three essential skills of successful leadership as primary levers for improving morale in the workplace. The three essential skills of leadership are inspiration, collaboration, and communication.

Inspiration- A common misconception is that leaders should motivate their employees. Often, in training sessions, I like to ask a riddle to illustrate the root of that misconception. The riddle is “how many psychiatrists does it take to change a light bulb?” The answer is “one, but the light bulb has to want to change.” The fact is that no one can motivate anyone else; human beings can only choose to be motivated on their own for their own set of unique reasons. My motivation for writing a new article every week for this blog is that I receive a great deal of personal satisfaction from it and also my sense of obligation the readers. My INPSIRATION for each article changes weekly and comes from a wide variety of sources. As leaders, it is our job to find new and creative ways to help inspire our employees each and every week as well. It may be just reaching out to say thanks, it may be sending an inspirational article, it may be sending out inspirational quotes, or any number of almost limitless possibilities. The bottom line is that every great leader I know is always looking for ways to inspire their teams. It is a mission critical part of the leadership role that is also one of the easiest to overlook or become lazy about.

Collaboration- I have an associate whose wife has a new boss that is from the “old school” where fear and intimidation are considered effective management tools. That approach, popularized by Jack Welch in the 90’s, just doesn’t work in the long haul. If you don’t believe me see “Enron” as a case study.  Author and motivational expert Daniel Pink has written some breakthrough books on the subject of motivation. In the book “Drive” he makes a VERY compelling case for the fact that the “carrot and stick” method of tapping into what motivates employees is both out dated and ineffective. To be successful in today’s business world a manager needs to understand that working in collaboration with employees is both more inspirational and better for morale. People generally respond quite well to an environment of collaboration where they have greater autonomy. Obviously some of your newer folks may require a higher degree of direction but raise your level of collaboration with the rest and your team’s morale will surely benefit.

Communication- This one is simple, when people don’t feel secure in their work environment morale tends to suffer. Even in situations where an individual’s performance is an issue; clear, concise, and direct communication will improve everyone’s morale. When in doubt over communicate. Often times leaders communicate their position once and just assume every got it. Guess what? They probably didn’t, and even if they did you still need to communicate your position on a regular basis. Communicate to the group, communicate to the individuals and communicate to your customers. I have never heard anyone complain about be TOO CLEAR about where they stand. An effective tactic is to mix up the medium through which you communicate. Live, video, and written mediums can all be effective ways to insure the message is always received by everyone. You will be amazed at how higher communication levels can impact morale in a very positive way.

The “Big Three” skills of effective leadership are simple and easy to understand but incredibly hard to master. Focus on improving daily in each of these areas and your team will respond, I guarantee it!

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Chuck Terry is the Executive Vice President and CSO of Carew International and is regular contributor to Carew’s blog – Executive Insights

Carew International is a leader in sales training and leadership development; specializing in comprehensive, proven training programs for sales, sales management and customer service excellence. For over 30 years, Carew has earned its reputation of delivering increased productivity and profitability to our valued clients world wide.

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